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There is no doubt that the world has gone crazy with Social Media. It can be a great tool that supports people, businesses, and even authors, but it also has the power to hurt. A challenging aspect of Social Media is when authors tell the world about something doesn’t work for them and then determines that it will not work for others. This kind of dialogue can not only damage a fellow author but set a negative tone against the author who wrote it.

We run into this issue a great deal when we send out notices about a program or app that we’ve tried and does or doesn’t work for us. We do this only after testing it thoroughly. And as with anything, the results that we arrived at, may or may not work for someone else.

However, this is where reviews of products come in handy, and we encourage YOU the membership, to share your comments about a program, event, etc. and let other authors know what YOUR results are. Your honest review can help another author determine if that program, event, company, or app will work for them.

We also read and follow various journals and programs to stay on top of new trends to help guide the membership, so they can use Social Media to the best of their ability.

There is a move to become less engaged in Social Media with Facebook and Twitter being the ones hit the hardest, as they have been around the longest. Also, they are the ones that have the most users compared to the other 300 plus systems out there.

One of our goals as TxAuthors is to create a Social Media system designed specifically for authors and readers as a part of our overall program to be more creative, independent and supportive of authors in general. However, this is also a costly endeavor that may not happen soon enough.

Keep in mind that people are drawn to what they like, including what type of books they read. For this reason, what may work for one author may not work for another. So, just be careful when you are on Social Media and make a blanket comment about whether something is good or not as the ‘final and only’ go-to factor. Remember, you are unique, and your results are related to You and not someone else.